Promotion Planning & Calendar from retailsolutions - Now Available on SAP® Store as Part of SAP’s Industry Cloud Portfolio

By integrating with SAP Customer Activity Repository, Promotion Planning & Calendar (PP&C) application from retailsolutions allows customers to plan, create and forecast their promotions using real-time data.

Zug — 22.03.2022 — retailsolutions announced today that its Promotion Planning & Calendar application (PP&C) is now available on SAP® Store and is part of SAP’s industry cloud portfolio for the retail industry. The offering allows customers to plan, create and forecast their promotions using real-time data in a centralised place, enhancing planning activities operationally and providing strategic insight.

The Promotion Planning & Calendar solution leverages the innovation and integration capabilities of SAP Business Technology Platform (SAP BTP) to integrate with SAP Customer Activity Repository using SAP Integration Suite. The integrated application helps to optimize the customer’s end-to-end promotion planning process – from campaign and offer planning to execution and promotional communication.

“In the retail industry, customers require customized solutions unique to their business and industry,” said Alexander Kunkel, Head of Competency Center SAP Promotion Management at retailsolutions. “A major benefit of PP&C is its simple and clear handling. A user-friendly front end using SAP Fiori® technology enables users to manage all promotional activities in their area of responsibility. A clear calendar format visualizes all planned activities, making time-consuming and error-prone spreadsheets no longer necessary.”

The implementation of PP&C can provide users with significant added value for the management of all marketing activities, including:

  • Process efficiencies through time savings during the planning process, increased accuracy, and no double data entry
  • Reduction in lost revenue through more efficient campaign planning
  • Increase in vendor rebates, resulting in margin improvements
  • Reduction in reliance of legacy solutions
  • Reduction in margin loss by avoiding overlapping promotions

“The Promotion Planning & Calendar application developed by retailsolutions complements SAP’s industry cloud portfolio for retail, enhances user experience, and helps boost the efficiency of the promotion planning process,” said Achim Schneider, head of SAP Retail, Industry Business Unit, SAP. “This is a prime example of how co-innovation between our organizations can deliver value for our customers. We look forward to continued collaboration with retailsolutions to create innovative cloud solutions and applications for customers who want to improve business metrics and drive sustainable growth in their industry.”

To enable companies to become intelligent enterprises, SAP is expanding its vertical solutions with an ecosystem of industry cloud solutions. The solutions leverage SAP Business Technology Platform (SAP BTP), with advanced technologies, and are interoperable with SAP’s intelligent suite. retailsolutions has worked with SAP to create offerings that meet specific retail industry requirements to provide customers with tools to help achieve positive business outcomes. Learn more at SAP Store.

retailsolutions is an SAP gold partner in the SAP PartnerEdge® program. The SAP PartnerEdge program provides the enablement tools, benefits and support to facilitate building high-quality, disruptive applications focused on specific business needs – quickly and cost-effectively.

retailsolutions is authorized to sell and offer services for RISE with SAP, including RISE with SAP S/4HANA® Cloud, private edition.

About retailsolutions

retailsolutions is one of the leading consulting companies in the retail industry. From our locations in Switzerland, Germany, Austria, the United Kingdom and Sweden, we support customers throughout Europe.

Retail is the core competence of our more than 250 employees. As a partner authorized to sell and offer services for RISE with SAP, we support renowned references in wholesale and retail as well as the verticalising consumer goods industry in their digital transformation to the cloud - holistically from licensing to services and support for the solutions.


SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP SE in Germany and other countries. Please see for additional trademark information and notices. All other product and service names mentioned are the trademarks of their respective companies.

For more information, press only:

retailsolutions AG
Unter Altstadt 8
6300 Zug
Florian Kraus – Managing Partner
Tel.:   +41 79 619 15 23