The CAR Connector for SAP Emarsys from retailsolutions Now Available on SAP® Store 

By integrating with SAP CAR and SAP Emarsys, the CAR Connector for SAP Emarsys from retailsolutions delivers real-time customer insights and personalised marketing strategies to customers, enabling them to identify emerging trends, refine customer segmentation, and drive sales growth through automated, data-driven decision-making. 

Zug in December 2024: retailsolutions announced that its CAR Connector for SAP Emarsys is now available on SAP® Store, the online marketplace for SAP and partner offerings.

The retailsolutions CAR Connector for SAP Emarsys delivers seamless integration of SAP Emarsys with SAP CAR, enabling continuous data flow, accurate insights into historical sales data, and time-saving automation – providing a foundation of personalised marketing. 

“The biggest challenge for retailers in delivering personalised experiences is accessing and integrating connected customer data. The retailsolutions CAR Connector for SAP Emarsys empowers retailers by seamlessly integrating and enriching customer data, enabling them to deliver hyper-personalised experiences that drive deeper engagement and boost customer lifetime value."  says Simona Kapceviciute, SAP Emarsys Implementation Consultant at retailsolutions.

The implementation of the CAR Connector for SAP Emarsys can provide users with significant added value for a seamless Omnichannel Retail Experience, including:  

  • Accelerating Integration: Streamlining the implementation process with effortless connectivity between SAP Emarsys and the SAP Customer Activity Repository (CAR).  
  • Creating Omnichannel Experiences: Synchronizing online and offline sales to deliver a unified, seamless shopping journey.  
  • Adapting to Changing Requirements: Offering flexible scalability to adjust easily to evolving business requirements.  
  • Gaining Data-Driven Insights: Automating the export of historical sales data for accurate and reliable decision-making.  

SAP Store, found at store.sap.com, delivers a simplified and connected digital customer experience for finding, trying, buying and renewing more than 2,300 solutions from SAP and its partners. There, customers can find the SAP solutions and SAP-validated solutions they need to grow their business. And for each purchase made through SAP Store, SAP will plant a tree.  

retailsolutions is a partner in the SAP PartnerEdge® program. The SAP PartnerEdge program provides the enablement tools, benefits and support to facilitate building high-quality, disruptive applications focused on specific business needs – quickly and cost-effectively.   

retailsolutions is one of the leading SAP Retail consulting companies in Europe. Our team of over 350 dedicated SAP retail specialists delivers comprehensive services across Europe, South Africa, North America, Australia, and New Zealand. As a certified "RISE with SAP" partner, we guide renowned retail businesses, through their digital transformation journey.