From data-based decisions to personalised shopping experiences across different channels, the retail industry is experiencing a remarkable transformation - with a clear focus on the needs of customers. But while the possibilities of these innovations are fascinating, many companies are faced with the challenge of utilising the generated data effectively. Find out from Andreas Schönecker, Head of the Omnichannel Competence Centre at retailsolutions, how marketing solutions such as SAP Emarsys help companies to break down data silos and implement a seamless, personalised customer approach in order to optimise the customer experience and generate high-quality data.
Contact:
retailsolutions AG
Unter Altstadt 8
6300 Zug
Phone: +41 +41 79 619 15 23
www.retailsolutions.ch
Medien- und Öffentlichkeitsarbeit:
Häfliger Media Consulting
Hirslanderstrasse 51
8032 Zürich
Markus Häfliger – Inhaber
Phone: +41 44 422 66 00
haefliger@haefligermediaconsulting.com
www.haefligermediaconsulting.com
About retailsolutions AG
retailsolutions AG is one of the leading retail consulting companies for SAP solutions in Europe. From the locations in Switzerland, Germany, Austria, UK, Sweden and Spain, more than 280 consultants support retail companies throughout Europe. The portfolio includes solutions along the entire value chain. The company owes its extensive expertise not least to the close partnership with the software manufacturer SAP, from which it emerged in 2005 through a spin-off.