SAP OMSA "Product Availability displayed in real time"

In today's omnichannel world, it is crucial for retailers to fulfil their customers' expectations. But how can this be achieved in a constantly changing landscape? With SAP OMSA, SAP offers a cloud-based solution whose application goes far beyond the simple display of product availability and thus enables a seamless shopping experience across different channels.

Andreas Schönecker, Head of the Omnichannel Competence Centre at retailsolutions, explains the innovations behind the solution in this article. Thanks to detailed information on product availability and optimised fulfilment strategies, SAP OMSA supports retailers in finding the balance between customer satisfaction and efficient order processing. Find out, among other things, how the integration of AI in SAP OMSA helps to respond precisely to customers' needs and optimise their shopping experience.